What's in a name?

Apparently quite a bit. Re-brand as something more mature shall we? I'm looking for a name that primarily reflects a brand of intimates & sleepwear but with the possibility of growing into an entire woman's ready to wear line.

Think: women aged 27-40, middle to high income, post-sec. education
Values: Fashion, comfort, health,
awareness of environmental & social issues

Brainstorm of the day:
awareness of fashions role in today's issues
look & feel good (ie: can i have nice looking underwear that doesn't chemicals on my vagina? thank you!)
confidence in femininity
sexy & suggestive yet sweet & innocent. (ie: lace, frills, ruffles w/ good fit, comfort, full coverage)
Socially conscious/self conscious <---not self conscious 'cause she loves her self/curves/body...but she is conscious of herself & choices.
play with the idea of being a socially conscious shopper/consumer.... 



Key words:
sexy, self, consciousness, self conscious, light, fresh, intimate, undies, panties, feminine, sweet, sexy, woman.........etc...

First Round Possibilities:
Conscious Self

Conscious Experience
"Anything that we are aware of at a given moment forms part of our consciousness, making conscious experience at once the most familiar and most mysterious aspect of our lives."


Conscienta (means "moral conscience"; knowledge with; shared knowledge)



I have no idea.......any thoughts?